This project contributes to sustainability research in management and organization studies, regarding how organizations engage with environmental and social grand challenges. Specifically, it is based on a longitudinal in-depth study of a large fashion company’s internal transformation that required change in materials used and industrial processes. The lead researcher followed the focal company’s sustainability initiative for over 7 years and conducted in-depth interviews with corporate managers, including both executives and middle managers. To complement this organizational work, she conducted participant observations at several industry conferences to better grasp sustainability innovations and industry collaborations among diverse companies.

URI Lead: Seray Ergene